Strategic Partnership Development and Relationship Management

Strategic Partnership Development and Relationship Management

Introduction

Strong partnerships accelerate growth, expand reach, and improve service delivery—but only when they are well-chosen, well-structured, and actively managed. This practical program builds core skills in identifying the right partners, shaping win-win value propositions, setting clear governance, and maintaining healthy relationships using simple tools, templates, and routines.

Course Objectives

By the end of this course, participants will be able to:

  • Identify and prioritize partners aligned to strategy
  • Build clear partner value propositions and joint goals
  • Structure partnerships with practical governance and roles
  • Manage relationships, expectations, and communication rhythms
  • Track performance and improve partnerships over time

Target Audience

This course is designed for:

  • Partnership and collaboration specialists
  • Business development and alliance managers
  • Program and project staff working with partners
  • Government, NGO, and private sector liaison teams
  • Anyone responsible for managing external relationships

Course Outline

Day 1: Partnership Strategy and Partner Selection

  • What partnerships are (and are not)
  • Partnership types: strategic, delivery, referral, ecosystem
  • Partner selection criteria: fit, value, capacity, risk
  • Stakeholder mapping and influence basics
  • Activity: Build a shortlist using a simple scoring matrix

Day 2: Designing Win-Win Value Propositions

  • Understanding partner needs and motivations
  • Defining joint outcomes and success measures
  • Crafting the partnership value proposition
  • Roles, contributions, and resource expectations
  • Workshop: Create a one-page partnership concept note

Day 3: Structuring and Launching the Partnership

  • Partnership lifecycle: explore, agree, launch, grow, renew/exit
  • Basic governance: owners, steering, working groups
  • Communication plan: cadence, channels, escalation
  • Onboarding and kickoff meeting checklist
  • Activity: Draft a partnership launch plan

Day 4: Relationship Management and Collaboration Skills

  • Trust-building behaviors and relationship routines
  • Influencing without authority and internal alignment
  • Managing expectations, changes, and scope creep
  • Handling conflict and difficult conversations
  • Case study: Resolve a partnership breakdown scenario

Day 5: Performance Management and Growth

  • Simple KPIs: outputs, outcomes, engagement, value created
  • Partner reviews: agendas, scorecards, action logs
  • Continuous improvement: lessons learned and renewal planning
  • Risk monitoring and when to exit a partnership
  • Final project: Present a partnership strategy and 90-day plan

Curriculum

  • 5 Sections
  • 0 Lessons
  • 5 Days
Expand all sectionsCollapse all sections
  • 0
    • 0
      • 0
        • 0
          • 0